Tuesday, July 3, 2018

19A – Idea Napkin No. 2


As a business student and professional seeking ways to make a difference in the community and external markets, my goal is to eliminate seating wait times at fast casual dining establishments. Which is why I have developed the The Wait List App, my concept offers on demand table reservations adding through a time efficient table seating process, designed to  increase sales.

The Wait List App is a dual sided application linking customers to restaurants through reservations within a 5 minute arrival time. The Wait List App is free for subscribers. I've created this cost effective application on a preference based interface and demographic data to book restaurant reservations while increasing restaurant sales.

Most restaurants look to local radio stations for advertisement, the average benchmark for these sources of ads in addition to a 30 - 60 second air time range anywhere for $3.00- $500.00. When you compare that to a $30.00 meal and the number of times the ad airs, conversion rates are
significantly low.

The Wait List App revenues come from cost per reservation ratios on the conversion service and is charged to participating restaurant as a referral fee.This fee provides the host with valuable data and free subscription to the subscriber costing the host an almost nothing flat rate of $2.00 in the transaction factored out of check out. Future visits allocate percentages through weekly specials through the use of The Wait List App.

Let me know how my concept can help your network through" The Ultimate Solution for Fast Casual Dining".

2 comments:

  1. This idea is clearly very well-developed, it's great that you already know how you plan to make revenue and attract restaurants to your service. It might be worth considering which kinds of restaurants would be utilizing your service. For example, something like McDonald's would most likely not make use of your service because they do not even seat customers. On the other hand something like Olive Garden might be more interested in using your service.

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  2. I enjoyed reading about your idea in this second napkin post! Have you also considered working with Yelp and Google to have your app available as an option for reservations in the search results for the restaurants? I'm not entirely sure how the logistics of that thought work, but could drive more use to your app to boost numbers when pitching to restaurants to work with you.

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